02
Modern web development
Use a modern framework when performance matters or the website does more than publish pages.
Web development Melbourne
Build a website that explains what you do and helps customers contact you
ATC provides web development in Melbourne and across Australia, planning the customer questions, content, enquiries, ownership and maintenance behind the finished website.
Example responsive websiteATC / system view
business.example / services
CLEAR SERVICE · HELPFUL INFORMATIONExplain what you do
and how to start.
and how to start.
Tell customers who the service is for, how it helps and what to do next.
Start an enquiryProof relevant examplesService who it is forContact clear next step
390 px
CLEAR SERVICEExplain what you do
and how to start.
and how to start.
The same information and contact action stay clear on a phone.
Start an enquiryProof relevant examplesContact clear next step
What we can help with
We plan the pages, content, design, development and handover together.
Website project4 parts
- Page plan
Part 01
Plan the pages
Define who each page is for, what it needs to explain and what the customer should do next.
- Content and design
Part 02
Write and design the site
Write and design reusable page sections that work on phones and larger screens in light and dark mode.
- Responsive website
Part 03
Build the site
Build responsive, accessible pages with appropriate content management, integrations and analytics.
- Launch and handover
Part 04
Test, launch and hand over
Test performance, forms, metadata and redirects, then document who maintains the content and software.
Plan each page around a customer question and next action
Page list
- Content follows the old navigation
- Design decisions change page by page
- Launch is treated as the finish line
becomes
Working website
- 01Customer question
- 02Useful page
- 03Enquiry or action
- 04Person responsible
- 05Review and improve
- The page order follows what customers need to know
- Reusable sections keep the website consistent
- Someone keeps measuring and improving the website after launch
How we plan, build and launch the website
Understand
Understand the business, customers, existing content and technical limits.
You receiveProject brief
Plan
Set the page structure, content plan, customer paths and agreed requirements.
You receiveSitemap and page draft
Design and build
Write, design and build the website in sections you can review.
You receiveWebsite you can review
Test and launch
Test accessibility, phones, larger screens, speed, search details and forms, then document how to run the website.
You receiveTested website and handover guide
Platforms
Choose the website platform around ownership and purpose
Next step
What does your current website need to do better?
Tell us what the website needs to do better. We will help work out what should change.
Questions
Questions people ask us
How long does a website take to build?
A straightforward marketing site is usually six to ten weeks from kick-off. The build is rarely what holds it up. Waiting on content and photography is, which is why we ask about those in the first conversation rather than at week four.
What platform do you build on?
WordPress when your team needs to edit constantly and the requirements are ordinary, a modern framework when speed matters or the site does more than publish pages, and occasionally something you already own if it is working. We are not tied to one.
Do you look after the site after it launches?
Yes, as part of what we build. Hosting, updates, security and small changes. We do not take on standalone hosting management for sites we did not build unless other work comes with it.
Will a rebuild hurt my search rankings?
It can, and it is preventable. Rankings get lost when URLs change and the redirects are partial. Export every URL and its traffic before anything starts, then map each old address to a new one, with the highest-traffic pages handled individually.
Can my team update the site ourselves?
Yes, and it matters more than people expect. A site your team cannot edit goes stale within a year. We set up the CMS around the changes you will actually make and show your people how, rather than handing over a manual.
Do you write the content?
Not usually. We will tell you what each page needs to do and roughly how long it should be, and we can bring in a writer if you want one. Content is the most common reason a build slips, so it is worth deciding early who owns it.
What makes a website expensive?
Unique page designs, missing content and photography, and how many systems the site has to talk to. A form that just sends an email is cheap. A form that has to reach your CRM, create a record and handle the failure when it does not is a different job.